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Google Analytics ist ein Webanalysedienst von Google Ireland Ltd („Google“). Google verwendet die erhobenen Daten, um nachzuverfolgen und zu untersuchen, wie diese Webseite/App genutzt wird, Berichte über ihre Aktivitäten zu verfassen und diese gemeinsam mit anderen Google-Diensten zu nutzen. Google kann die erhobenen Daten verwenden, um die Anzeigen seines eigenen Werbenetzwerks zu kontextualisieren und personalisieren.
Description:
Erhobene Daten: anonymisierte IP Adresse, Datum und Uhrzeit des Besuchs, Nutzungsdaten, Klickpfad, App-Aktualisierungen, Browser Informationen, Geräte-Informationen, JavaScript-Support, Besuchte Seiten, Referrer URL, Standort-Informationen, Kaufaktivität, Widget-Interaktionen
Zweck der Datenverarbeitung: Marketing (Einwilligung (DSGVO 6.1.a))
Rechtsgrundlage für die Datenverarbeitung: Einwilligung (DSGVO 6.1.a)
Datenübertragung außerhalb der EU: Dieser Anbieter kann Ihre personenbezogenen Daten außerhalb des EWR/der EU übertragen, speichern oder verarbeiten. Diese Länder haben möglicherweise nicht das gleiche Datenschutzniveau und die Durchsetzung Ihrer Rechte kann eingeschränkt oder nicht möglich sein.
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Beispielinhalt
Ablaufzeit
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deleted
730 Tage
_ga
GA1.1.8643343795.1726666186
730 Tage
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Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
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Too bad, now we have to go back to the glass ball or read in the coffee grounds to understand our visitors ...
Why do we have to do that? Quite simply, you have forbidden us to watch Your steps on our site with Google Analytics. That sounds dramatically to You, we know. But look at it: we do not even know who YOU are, we just see that SOMEONE looks at our pages, how he/she does that, how long this SOMEONE lingers on the respective pages, etc. We do not know who You are, whether You are male or female, how old You are, how Your weight is - no idea. Nor do we pass this data on to Google, we don not have them not at all! Nevertheless, this data of SOMEONE will provide us with valuable information about our site, we want You to like everything here, that You feel good and - of course - buy our products ...
So we can see where there are problems. If many visitors leave our site during the purchase process while choosing the payment method, we know that something is wrong and can improve it. Sounds good, right? Thats good for You and good for us. So it´s a win-win situation. So let us accompany You on Your way through our store. Deal?
Thanks, Harry can pack the glass ball ...
Great, you got it! Now we can work better on our offer again!
